Terms of Service
Effective date: September 27, 2026
These terms are an agreement between you (or the organisation you act for, "you") and ASEOKA ("ASEOKA", "we", "us"). They cover the aseoka.com website, the AI Visibility Audit, the ASEOKA dashboard and hub, and the ASEOKA agent software (together, the "service"). By using the service you agree to them. If you accept them for an organisation, you confirm you have authority to bind it. If you do not agree, do not use the service.
ASEOKA is a service for businesses. It is not offered to consumers. Our Privacy Policy explains how we handle personal information. If you sign an order form with us, it forms part of these terms and prevails over them where they conflict.
What the service does
ASEOKA is an automated technical SEO service. The agent normally runs on infrastructure you control. It scans your website, analyses your code, logs and search data, uses AI models to decide what to fix, and proposes fixes as pull requests in your Git repository. The dashboard shows you its findings and lets you guide and approve its work.
Your right to install and run the agent software is set out in "Licence to the agent software" below.
Next.js is the primary supported framework. WordPress support is in beta. We may change, add or remove features over time, and will give reasonable notice before removing a feature you rely on in a paid plan.
Access you grant
To work, the agent needs access that you provide, such as:
- a GitHub token that lets it create branches and open pull requests;
- read access to your website's server logs;
- read-only Google Search Console access for your site, including URL Inspection;
- an Anthropic API key, if you use your own.
You confirm that you are authorised to grant this access for the sites, repositories and accounts you connect. You can revoke any of it at any time, which will stop the parts of the service that depend on it.
You review every change
The agent never merges code by itself. A pull request is merged only when a person on your team merges it, on GitHub or from the dashboard. Depending on the mode you choose, the agent may open some pull requests without asking first, but merging is always your decision.
Fixes are generated by AI and can be wrong, incomplete or unsuitable for your site. You are responsible for reviewing and testing changes before you merge them, and for the changes you merge.
Acceptable use
- Keep your account credentials and access tokens secure.
- Give accurate account information.
- Only connect websites, repositories and data you have the right to use, and only submit websites to the AI Visibility Audit that you own or are allowed to have scanned.
- Do not use the service to break the law, infringe others' rights, attack or overload any system, or try to access data that is not yours.
- Follow the restrictions in "Licence to the agent software".
Plans and fees
Paid plans and prices are shown on our pricing page or in an order form we agree with you. The order form sets the billing period, payment terms and any renewal. Fees are payable in advance, are exclusive of taxes (which you pay, other than taxes on our income), and are non-refundable except where these terms or the law say otherwise. All prices and fees are in US dollars (USD). We may change prices for a future billing period by giving you at least 30 days' notice.
Free, trial and beta use of the service, including the AI Visibility Audit, is provided "as is", without any commitment of availability or support, and we may end it at any time.
Licence to the agent software
While your subscription is active and you comply with these terms, we grant you a limited, non-exclusive, non-transferable, non-sublicensable and revocable licence to install and run the agent software on infrastructure you control, solely to receive the service for your own websites. The agent software includes its code, container images, installer, prompts, playbooks, models and configurations, documentation, and all updates we provide. It is licensed, not sold. We reserve all rights not expressly granted to you.
You must not, and must not allow anyone else to:
- copy the agent software, except as strictly needed to install and run it under this licence (including reasonable backups);
- modify it, translate it or create derivative works of it;
- reverse engineer, decompile or disassemble it, or otherwise try to derive its source code, except to the extent the law allows this despite this restriction;
- extract, copy or publish its prompts, playbooks, source code or model configurations, including from container images, logs or memory;
- sublicense, sell, resell, rent, lease, lend, distribute or redistribute it, or otherwise make it available to any third party;
- host or operate it for third parties, or use it to provide a service to anyone other than you;
- use it, or any part of the service, to build, train or improve a competing product or service;
- remove, alter or obscure any copyright, trademark or other proprietary notice in it; or
- get around any licence key, access control or usage limit in it.
The same restrictions apply to the dashboard, hub and every other part of the service. This licence ends automatically when your subscription or these terms end, or if you breach this section.
Ownership
ASEOKA owns the service and all intellectual property rights in it. This includes the agent software, hub, dashboard, installer, prompts, playbooks, models and configurations, documentation, all updates and improvements to any of them, and the ASEOKA name and logos. Nothing in these terms transfers any of these rights to you, except the limited licence described above.
You own your website, your repository content and your data. You grant us a limited licence to process them only as needed to provide the service to you. You own the code changes the agent proposes once you merge them into your repository, and we assign to you any rights we have in them at that point. That assignment covers the specific changes merged into your repository only. We keep ownership of our general skills, knowledge, know-how, techniques, templates and playbooks, including those used to produce the changes, and may keep using them for any customer.
We may use aggregated, de-identified information (such as how often a type of fix succeeds) to operate and improve the service, provided it does not identify you, your sites or any individual. We do not use your code or content to train AI models.
If you or your team give us feedback, suggestions or ideas about the service, you grant us a worldwide, perpetual, irrevocable, royalty-free licence to use, modify and incorporate them into our products and services without any obligation to you.
Personal data we process for you
Your sites, logs and repositories may contain personal data, such as your visitors' IP addresses. For that data you are the controller and we are your processor (or service provider). We will:
- process it only to provide the service and on your documented instructions, which are these terms and your use of the service;
- ensure the people who process it are bound by confidentiality;
- implement appropriate technical and organisational measures to protect it;
- use only the subprocessors listed in our Privacy Policy, and notify you before adding a new one so you can object;
- help you respond to requests from individuals and regulators;
- notify you without undue delay after becoming aware of a personal data breach;
- delete or return it when the service ends, unless the law requires us to keep it; and
- make available the information reasonably needed to show we meet these obligations.
You are responsible for having a lawful basis, and giving any notices, for the personal data you allow the agent to process. If you need a separate data processing agreement, contact us.
Confidentiality
Each of us will keep the other's non-public information confidential, use it only for the purposes of this agreement, and protect it with at least reasonable care. This does not apply to information that is public through no fault of the receiving party, was already known to it, is independently developed, or must be disclosed by law.
Third-party services
The service depends on third parties, including Anthropic (AI models), GitHub, Google, Hetzner and Cloudflare. Your use of GitHub, Google Search Console and any integration you connect is also subject to their terms. We are not responsible for their availability or for changes they make.
Disclaimer of warranties
We will provide the service with reasonable skill and care. Otherwise, to the fullest extent permitted by law, the service is provided "as is" and "as available", and we disclaim all other warranties and conditions, express or implied, including merchantability, fitness for a particular purpose, title and non-infringement. We do not promise the service will be uninterrupted or error-free, and we do not guarantee any search ranking, traffic, AI citation or business result. There is no service level agreement unless we sign one with you.
Limitation of liability
To the fullest extent permitted by law, neither party will be liable for any indirect, incidental, special, consequential or punitive damages, or for lost profits, revenue, goodwill or data, even if advised of their possibility.
Each party's total liability arising out of or relating to these terms or the service is limited to the fees you paid us for the service in the 12 months before the event giving rise to the claim or, if you have paid nothing, USD 100.
These limits do not apply to your payment obligations, to your breach of "Acceptable use" or "Licence to the agent software", to your infringement or misappropriation of our intellectual property, to your obligations under "Indemnity", or to liability that cannot be limited by law, such as for fraud, gross negligence or wilful misconduct.
Indemnity
You will defend and indemnify us against third-party claims arising from the websites, repositories and data you connect, from changes you merge, or from your breach of "Acceptable use", and pay the resulting damages and reasonable costs, provided we promptly tell you about the claim and let you control its defence.
Term and termination
These terms apply while you use the service. You can stop using the service at any time by uninstalling the agent and closing your account; paid plans end at the end of the current billing period unless your order form says otherwise. We may end the service for convenience with 30 days' notice, and then refund any prepaid fees for the period after termination.
Either party may terminate for material breach if the breach is not cured within 30 days of written notice. We may suspend access immediately if needed to protect the service, other customers or third parties, or if fees are overdue, and will restore it once the issue is resolved.
When these terms or your subscription end, your licence ends and you must promptly stop using the agent software and delete every copy of it in your possession or control, including installed files and container images. On request, you will confirm in writing that you have done so. We will handle data we hold as described in the Privacy Policy. Data the agent stored on your infrastructure remains under your control. Sections that by their nature should survive termination (including the licence restrictions, ownership, feedback, confidentiality, disclaimers, limitation of liability, indemnity and governing law) survive it.
Governing law and disputes
These terms are governed by the laws of the State of Delaware, USA, without regard to its conflict of laws rules. The United Nations Convention on Contracts for the International Sale of Goods does not apply. The state and federal courts located in the State of Delaware have exclusive jurisdiction over any dispute arising out of or relating to these terms or the service, and each party submits to them. Before starting proceedings, each party will first try in good faith to resolve the dispute by contacting the other. Either party may seek an injunction or other urgent relief in any court of competent jurisdiction to protect its intellectual property or confidential information.
General
These terms, together with any order form, are the entire agreement between us about the service. If any part is found unenforceable, the rest remains in effect. Failing to enforce a right is not a waiver of it. You may not assign these terms without our consent; we may assign them to a successor to our business. Neither party is liable for delays caused by events beyond its reasonable control. Notices to us go to [email protected]; notices to you go to the email address on your account.
Changes to these terms
We may update these terms. We will change the effective date at the top of this page and notify account holders of material changes by email at least 30 days before they take effect. Continuing to use the service after that means you accept the updated terms. If you do not accept them, you may terminate before they take effect and we will refund any prepaid fees for the remaining period.